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Water storage a hit with consumers, says industry association

posted on 6 June 2012 | posted in General News

Green-fingered types are warming to the idea of storing their water supplies amidst low-water conditions in the UK. That's according to the Garden Industry Manufacturers Association (GIMA), which says it has seen an increasingly inquisitive public when it comes to water conservation. GIMA director Neil Gow said that garden centres are receiving the majority of these enquiries, as they are warned by water companies that water restrictions could be in place until October. "Garden centres will have to play their part and educate their customers to use less water," says Mr Gow, according to hortweek.com. In response to these customer enquiries, centres right up and down the country have been suggesting water-saving measures such as rainwater storage solutions or water-saving irrigation systems. For example, water-spraying manufacturer Hozelock says it is working hard to bring innovative design solutions to the market to ensure gardeners can keep their plants healthy throughout the summer - even with hosepipe bans in place. "We understand the importance of watering gardens carefully throughout the year, particularly during drier periods, and continue to supply and develop our range of water-saving products that will help gardeners to water wisely throughout the spring and summer months," said Hozelock marketing manager Hazel Clark. A major win by the the Horticultural Trades Association (HTA) has also boosted the water storage and horticultural industry as a whole. Gardencentretv.co.uk reports it recently successfully lobbied the Thames, Anglian and South East water companies to allow gardeners to use drip irrigation during periods of water restrictions.
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